Determine what product to develop and where to launch it

May 23, 2018

May 23, 2018 at 11.AM  (London time)

From developed to developing countries, all or almost all of them experience the growth of fast moving consumer goods.

While Western markets currently represent nearly 60% of total household income, the sector is on the cusp of a major evolution: changes in consumption patterns, geopolitical and ecological change, digitalization, etc.

In this context, launching the right product, at the right time and in the right place, becomes more than essential. This requires an increased knowledge of the product’s consumers and its distribution network, made accessible by technological advances.

Therefore, our geo-analytics specialist offers a 45-minute webinar to introduce you to:

  • The importance of geo-located data for the sector.
  • The contribution of Location Intelligence in the development of new products.
  • How to optimize the management of a product’s distribution network, thanks to Location Intelligence.
  • Practical use cases.

If you can’t make it, just register for it and we will send you the recording as soon as we have it ready.

Would you prefer to have a personalized demonstration? Request it now!

 

About the speaker: Ignacio Moreno

Ignacio Moreno is one of Geoblink's product analyst specialized in the FMCG market. He has also taken an active part in developing his own projects through CUNEF and Fundación Junior Achievement, winning CUNEF Emprende, and attending a conference at MIT with Fundación Rafael del Pino. Before Geoblink, he interned at Airbus Defence and Space, working on the A400M and tanker aircraft.

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