How to design an effective franchise expansion strategy


Develop a sustainable franchise expansion plan

The success of a retail business depends heavily on the development of an effective franchise expansion strategy. Finding suitable locations for business success is not an easy task as your network grows. To reduce the risk, it’s important to analyse the unique market conditions that surround your best-performing franchises and find new areas for potential franchisees that maintain the same market conditions. Only then will you gain their trust with a data-driven franchise expansion plan.

In this webinar, you will learn:

  • How to find the best location for your next opening
  • How to attract and convince new franchisees
  • The importance of geolocated data for the franchise sector
  • Practical use cases

Would you prefer a personalised demonstration of how the product works? Request it now!

About the speaker: Miguel Fernández Larrea

Miguel is our UK Country Manager specialized in the franchise sector. Before joining Geoblink, he was a Strategy Consultant at Monitor Deloitte, serving clients in the TMT, Finance and Retail industries and before that, he worked in R&D at Tecnicas Reunidas and Fraunhofer Institut.

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