Turning geolocated data into valuable insights with Location Intelligence

Boost your business’ performance with big data

With more than 1,000 million Google searches per day and more than 10,000 credit card transactions per second, it seems as if there is more data than companies know what to do with. Even with all of this information out there, oftentimes, executives still find themselves choosing the street for their next store opening or selecting certain points-of-sales locations to launch a product based on intuition and previous experience. But the market has changed and grown exponentially more competitive. Now many of these executives are turning to big data and wondering how this trending topic can be turned into lucrative business value. This is where Location Intelligence comes into play.

What you will learn in this webinar…

  • What is geolocated data is and how it’s key for businesses
  • How Location Intelligence turns geolocated data into valuable insights
  • How Location Intelligence can help to avoid the cannibalisation of sales
  • Determine which stores to launch targeted promotions with geolocated data
  • Location Intelligence uses cases for specific industries

About the speaker: Miguel Fernández Larrea

Miguel is our UK Country Manager. Before joining Geoblink, he was a Strategy Consultant at Monitor Deloitte, serving clients in the TMT, Finance and Retail industries and before that, he worked in R&D at Tecnicas Reunidas and Fraunhofer Institut.

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